About Annie Alpert

Freelance Copywriter & Graphic designer based in Milwaukee, Wisconsin


I started programming corporate mainframe OS/JCl and DOS systems in San Francisco, 1973. We used punch cards to run our code and a single test execution had a 24-hour turn-around. In New York City I was a senior systems analyst in consumer banking, financial accounting, quality assurance and project management.

Writing is an intriging puzzle for me–not just the content, but the structure, grammar, spelling and style. Bad copy, ridiculous grammar and blatant misspellings confound me.

My first real job was assistant copy editor for the daily Milwaukee Journal. Later I was a newspaper reporter for Forbes Newspapers in New Jersey and wrote freelance articles for American History Magazine, Dog Fancy, Milwaukee Journal Magazine and other publications.

I started selling dog figurines on Ebay in 1994 while I raised my kids. My first e-commerce website, The Dog Collector, was created in 1996 (using Microsoft FrontPage). I specialized in vintage dog-related art, collectibles and memorabilia. Working closely with artists, I designed and commissioned products for my target customers.

Bookselling was a logical addition in 1997, when I began selling antiquarian and out-of-print books on Amazon, Ebay, ABEbooks, Antiqbooks, Alibris, half.com & Barnes and Noble.com.

Now I'm consulting as a graphics and web designer with a special interest in branding and online market identity. I'm tinkering with blogging and social networking. Blogs-in-process are at "Un Chien Bleu", and "We are all Aisbets". Find me on Facebook and Twitter.

Want to know more?

A detailed pdfCV in PDF format can be found here.